I strongly believe,

that communication is key to success and understanding. In our society as well as in organizations. It is the key to build relationships between people. To inspire people.

Work with me

Strategic Communication Consulting

Strategic Corporate Communications: development & implementation of a holistic external and internal corporate communications strategy
Consulting for CEOs & executives: positioning, personal branding, digital visibility, speaker placements
Transformation & Change Communication: accompanying your transformation process to build a stringent and sustainable communication towards all stakeholders
Crisis Communication: There is always a chance within a crisis as well and a way out of it with the right communication
Public Relations: helping you to build and manage your relationship management with your external target groups
Social Media: it is key in today’s world to develop and execute a holistic communication via all channels and stakeholder
Market Entry Communication (on national & international level)

Transformation + Organization

Digital transformation consulting for communications departments – future‑ready and agile
Implementing AI tools to enable efficient and topic‑led communication
Building and developing modern communications teams and structures

Coaching + Trainings

Media training and coaching for executives
Training of PR talents and set-up of PR departments

Meet Christoph

Christoph Burbes

started as press spokesperson Football for the German sports TV channel DSF (today: Sport1) and was responsible for the communication of all football related formats and live broadcasts as well as their presenters since 1999.

From Football to Hollywood

In late 2005, he moved on to NBC Universal and accompanied the market launch of the new free-to-air station Das Vierte within the competitive German TV landscape as the press spokesperson. Additionally, Christoph had the role of Deputy Director Corporate Communications of NBC Universal Germany with its different pay- and free-TV activities.

Between the worlds

When Das Vierte was sold to the Russian company MiniMovie International Channel several years later, Christoph stayed with the channel to help build the new independent media company Das Vierte GmbH in Germany.

Move into the start-up scene

For the mobile advertising start-up madvertise, Christoph Burbes (Director Communications, Marketing & Public Affairs) was responsible for the communications strategy and for building the international communications infrastructure accompanying the market entries in Spain, Italy, the UK and France as well as the acquisition of the Turkish company Mobilike.

Advising tech companies

Afterwards, he joined the cloud work platform twago advising the CEO and founder to build twagos’s international communications infrastructure (Spain, Italy, France etc.) and the strategy with the goal to create a globally leading New Work brand. He also accompanied internationally leading tech companies such as NASDAQ-listed YuMe (multiscreen video advertising) and its launch into the German-speaking markets as well as the leading online survey platform SurveyMonkey.

New challenge

In 2014, Christoph was approached with the exciting task of accompanying the merger of eleven specialized digital agencies into one digital full-service agency named UDG United Digital Group with 700 employees. As Executive Director Communications Christoph Burbes was in charge of setting up an infrastructure from scratch for the external and internal communication as well as the marketing department. To that end he oversaw the communications strategy to merge and build a leading digital agency brand in the German-speaking countries.

From air freight industry to consultancy

With cargo.one, Christoph advised an exciting start-up with the vision of digitizing the air freight industry in the early-stage phase. At the brand and innovation consultancy Sasserath Munzinger Plus Christoph did the corporate communication and the positioning of the management in the media.

Accompanying the transformation of an iconic publisher

Among other mandates Christoph Burbes has been working as a consultant for Condé Nast Germany and its CEO. There, his task was to manage the corporate and change communication accompanying the transformation from a traditional publisher into a modern and innovative media company.

Communications for an award-winning TV and production powerhouse

Christoph led corporate communications for All3Media – the award-winning global TV, production, and digital group – covering Germany, the Netherlands, and Belgium, also accompanying one of the subsidiaries, Dutch IDTV, with its global smashing TV hit The Traitors. He also supported the German launch of Premium Quarterly, a magazine focused on health, wellness, and premium lifestyle launched by former chief editor of German Vogue.

Transformation of a leading Swiss publisher

A seasoned transformation and communications advisor, Christoph is brought in to communicate new strategies, modernize business models, and lead teams through change – with clear direction and disciplined execution. Experience at All3Media and Swiss publisher Tamedia (with iconic news brands such as Tages-Anzeiger, Basler Zeitung, BZ, 24 heures, or Tribune de Genève) Christoph sharpened his practical perspective – from production- and IP-led environments to platform- and newsroom-driven operations.

Christoph helps leadership teams to communicate complex transformations, align people, and deliver measurable results.

References

“We have worked together during major challenges and I always valued Christoph’s competence and his reliability highly, especially in crisis mode and dynamic change processes his calm and thoughtful assessment were key to success in our corporate communication. When one really needs a communication expert with strong leadership skills who shows the best strategic way to communicate, I would always trust on him.”
Jessica Peppel-SchulzCEO Condé Nast Germany and UDG United Digital Group
“Christoph was recommended to us during the early-stages of our start-up, when we needed advice. He was immediately there for us and supported our communications team in professionally setting up our media communication strategy and in managing the sudden exposure brought about by our successful development. His competent advice was of great help in building our business relationships with national and international media outlets.”
Moritz ClaussenCo-founder and Managing Director of cargo.one
“When I was appointed as the YuMe Managing Director for the DACH region, an American multiscreen-video-advertising company, I had the challenge to launch the brand into the German speaking markets. I onboarded Christoph to accompany our market entry as lead communication consultant. I had worked with him successfully before and always valued his abilities to network, to adapt to new industries to set-up a successful communication strategy from scratch and work with me to implement that strategy. A huge asset.”
Richard KiddManaging Director YuMe Germany
„Christoph is an initiator and one of the most passionate persons I ever worked with. We shared a great time working together and I highly appreciated his advices and excellent expertise. He is a great manager with a lot of entrepreneurial spirit and as a strategically focused communication pro he is very goal-driven and result-oriented. In no time he set-up our communication and PR structures and activities on a European scale. His outstanding network in the media industry was of maximum benefit for twago. I highly recommend Christoph and hope to work with him in the future again.”
Gunnar BerningFounder and CEO of twago
“With Christoph I have already worked as Managing Director and colleague. When I was appointed as Professor of Digital Commerce I was more than happy to use his expertise as consultant to develop my visibility and personal branding to position myself in this new environment. He is a thoroughbred communicator with a priceless network.”
Prof. Dr. Christian StummeyerTechnical University of Ingolstadt
“I have the pleasure to work with Chris for many years now. He possesses an exceptional skill set that includes strategic planning, crisis communication, media relations, and C-level positioning. Chris has consistently demonstrated a remarkable ability to develop and implement effective communication strategies. In addition to his technical skills, Chris excels in interpersonal communication. He has a natural talent for understanding the needs of various stakeholders and tailoring messages that resonate effectively. His ability to work collaboratively with different departments and his proactive approach in addressing communication challenges have been invaluable. Beyond his professional capabilities, Chris is a person of great integrity and dedication. He is reliable, innovative, and always willing to go the extra mile to achieve the best possible outcomes. His positive attitude and unwavering commitment to excellence make him a pleasure to work with.”
Uwe MunzingerGeschäftsführer Munzinger Brand Experience
“Chris is an exceptionally strategic thinker and communicator. He was always a reliable and trust-worthy advisor to me and a great sounding board. I liked our creative sparring sessions a lot. He brings in a lot of change experience and helped to develop our organization and to coach our new Managing Directors in dynamic times. Looking forward to work together again.”
Dr. Taco RijssemusCEO All3Media Deutschland
“Chris is a cultural bridge-maker and made it easy to work together internationally. He helped to guide and coach IDTV and our management in very dynamic times when we conquered the world with our global smashing TV hit The Traitors. Chris’ exceptional communication skills together with his sovereign personality helped us guiding through the international media landscape successfully. It was a great pleasure to having worked with him and I hope we can follow-up with an opportunity in the future.”
Michel Nilessen & Jasper HoogendoornManaging Director IDTV, Creative Director IDTV

Network

Brand Consultancy: Munzinger Brand Experience

PR agency: Swordfish

Business training + executive coaching: The Knowledge Brokers

Photography: Gert Krautbauer

Graphics & Arts: Lisa Oberthür

Motion & Web Design: Derwalfisch

Design agency: TeamWiesner

News

Persönlich:
Ich schaue nur nach vorne

Trotz herausfordernder Transformationsprozesse blickt Tamedia-CEO Jessica Peppel-Schulz optimistisch in die Zukunft. Im Interview spricht sie über die Kritik am Einsatz ihres KI-Avatars und ihre Strategien gegen Tech-Giganten.
Read more…

Persönlich:
Burbes steht Tamedia als Interimsmanager zur Seite

Das Medienunternehmen steht in diesen Tagen mit einem Radikalabbau im medialen Fokus. Der bisherige Stelleninhaber Philip Kuhn hat Tamedia im Sommer verlassen. Vorübergehend hilft nun der Kommunikationsberater von CEO Jessica Peppel-Schulz aus.
Read more…

Broadcast Magazine:
Bert Habets and Taco Rijssemus: No guts, no glory

Bert Habets, CEO of ProSiebenSat.1 Media, and Taco Rijssemus, CEO of All3Media in Germany, hold top positions in the German media landscape. What is that like, what lessons are learned there and what are the challenges in a market that is suffering from economic malaise?
Read more…

C21 Media:
IDTV’s Nillesen and Hoogendoorn track The Traitors’ journey to TV hit

Today we hear from MD Michel Nillesen and creative director Jasper Hoogendoorn of IDTV – the Dutch All3Media subsidiary behind The Traitors – about the hit competition format’s journey to the screen and what’s next for the company.
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DWDL:
Wie Taco Rijssemus All3Media in Deutschland neu ausrichtet

Mit der Neugründung von All3Media Fiction agiert das Produktionshaus nun auch in Deutschland unter eigener Flagge. Im Interview spricht Taco Rijssemus über die Aufstellung des Geschäfts…
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DWDL:
Wir wollen das Reality-Genre um eine neue Farbe bereichern

Zweieinhalb Jahre nach der Trennung von BBC Studios und Tage vor dem Start von “Die Verräter” blickt Tower-Chefin Kirstin Benthaus-Gebauer optimistisch in die Zukunft.
Read more…

Clap:
Gündoğan wirbt für Awol Vision

In den Werbepausen omnipräsent während der Fußball-EM-Spiele ist kein aktueller Nationalspieler. Vielmehr ist es Ex-Bayern München-Spieler Lukas Podolski, der gleich in Werbespots bei drei unterschiedlichen Marken nicht zu übersehen ist.
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PR Report:
Christoph Burbes verabschiedet sich von All3Media

Die TV-Produktionsfirma All3Media Deutschland mit Sitz in Berlin und ihr bisheriger Kommunikationschef Christoph Burbes gehen getrennte Wege.
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DWDL:
All3Media holt Christoph Burbes für Kommunikation an Bord

Schon einmal war Christoph Burbes in der TV-Branche tätig, nun erfolgt nach mehr als zehn Jahren das Comeback: Bei All3Media soll er die strategische interne und externe Kommunikation auf- und ausbauen.
Read more…

Forbes:
Die Kulturschaffende

Sie gilt als namhafte Expertin für Markenbildung in der digitalen Transformation, zuletzt war sie CEO von Condé Nast Germany. Jessica Peppel-Schulz läutete für die 300 Mitarbeiter des traditionsreichen Verlags mit Kultmarken wie Vogue neue Zeiten ein – und geht nun eigene Wege.
Read more…

Clap:
Christoph Burbes verlässt Condé Nast

Wie im Umfeld von Condé Nast zu hören ist, endet nach dem Weggang der Geschäftsführerin Jessica Peppel-Schulz im Juni nun auch das Mandat von Kommunikationschef Christoph Burbes, ehemaliger Unternehmenssprecher bei NBC Universal, DSF und der früheren UDG.
Read more…

Meedia:
Jessica Peppel-Schulz: Wir haben alles, nur keine Zeit!

Jessica Peppel-Schulz, CEO von Condé Nast Germany, will den in die Jahre gekommenen Verlag zu einem modernen Medienkonzern umbauen, inklusive Fullservice-Kreativagentur für Luxus- und Premiummarken. Dafür lässt sie kaum einen Stein auf dem anderen. 
Read more…

Der Standard:
„Seid ihr nicht auch Influencer?“

Deutsche „Vogue“-Managerin über rote Zahlen, Journalismus und Geschäft. “Vogue”, “Glamour”, “AD”, “GQ”: Diese noch immer klingenden globalen Luxusmedienmarken will das US-Medienhaus Condé Nast künftig global zusammenführen, überregional jedenfalls.
Read more…

Horizont:
„Früher galt der Personalchef als die Lusche im Vorstand – heute ist es der CMO“

Wie schlimm ist die Coronakrise, wie tief gehen die Erschütterungen? Im Gespräch mit HORIZONT Online sagt der renommierte Markenstrategie Marc Sasserath: „Alle spüren: Die Spannungen verstärken sich, wir sitzen auf einem Pulverfass.“
Read more…

W&V:
Psychologie, Kommerz & Kreativität: Die Facetten des Marc Sasserath

Er sammelt Brands und Menschen, reist gern und frönt einer Leidenschaft: Tankstellen. Marc Sasserath ist ein Mensch mit vielen Facetten. Stratege, Entrepreneur, fesselnder Gesprächspartner.
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Kress: 
Warum Christoph Burbes in den chilenischen Anden sein Berufsleben umkrempelte

Raus aus dem Chef-Kommunikatoren-Sessel, ran an den Rucksack: Christoph Burbes, zuletzt UDG-Sprecher, ist in Berlin als Berater durchgestartet.
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W&V:
Digitalagentur UDG von Hacker lahmgelegt

Seit über einer Woche ist die Website von UDG offline. Ein Hackerangriff hat den Onlineauftritt der Digitalagentur lahmgelegt – und dazu noch die Seiten einiger Kunden. Seitdem versucht ein Krisenteam rund um die Uhr, die Systeme wieder zum Laufen zu bringen. 
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WirtschaftsWoche:
Welchen Marken die Deutschen vertrauen

Eine Studie zeigt, dass die Deutschen Marken im Schnitt weniger vertrauen – doch es gibt auch positive Ausnahmen. Etwa Miele und dm. 
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W&V:
twago-Gründer geht von Bord

Hochkarätige Abgänge bei Twago: CEO und Gründer Gunnar Berning und sein Kommunikationschef Christoph Burbes haben die Freelancer-Börse verlassen. Nachfolger präsentiert das Start-up nicht. 
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Le Monde:
Berlin se met au “cloud working”

Graphistes, programmateurs, rédacteurs ou experts en web-marketing, on les surnomme à Berlin la “bohème digitale”, une tribu d’autoentrepreneurs ou free-lances liés au Web, très représentée dans la capitale allemande.
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Let’s talk

Get in touch

hello@christophburbes.com

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